{"id":6889,"date":"2020-05-14T15:56:54","date_gmt":"2020-05-14T15:56:54","guid":{"rendered":"https:\/\/www.tgdf.org.tr\/en\/?p=6889"},"modified":"2020-05-15T16:14:16","modified_gmt":"2020-05-15T16:14:16","slug":"covid-19-sonrasi-isik-dogudan-yukselir-mi","status":"publish","type":"post","link":"https:\/\/www.tgdf.org.tr\/en\/covid-19-sonrasi-isik-dogudan-yukselir-mi\/","title":{"rendered":"COVID-19 Sonras\u0131 I\u015f\u0131k Do\u011fu\u2019dan Y\u00fckselir mi?"},"content":{"rendered":"

TGDF Akademi\u2019nin COVID-19 Konferanslar\u0131 serisinde Asya pazarlar\u0131 ve \u00f6zellikle \u00c7in ile ilgili bilgilerini aktarmak \u00fczere Barilla Asya Afrika Avustralya B\u00f6lgesi Ba\u015fkan Yard\u0131mc\u0131s\u0131 G\u00fcne\u015f Karababa bir konu\u015fma yapt\u0131. Karababa konu\u015fmas\u0131nda \u00c7in\u2019in tarihinden, sosyal yap\u0131s\u0131ndan ve bunlar\u0131n T\u00fcrk g\u0131da sanayii i\u00e7in do\u011furdu\u011fu b\u00fcy\u00fck f\u0131rsatlardan bahsetti.<\/strong><\/em><\/p>\n

Karababa Asya pazarlar\u0131 ile ilgili konu\u015fmas\u0131n\u0131n oda\u011f\u0131na \u00c7in\u2019i koydu. \u00dclkenin son 40 y\u0131l i\u00e7erisinde y\u0131lda ortalama %10,3 b\u00fcy\u00fcme g\u00f6sterirken bu d\u00f6nemde enflasyonun %5 civar\u0131nda kald\u0131\u011f\u0131n\u0131 vurgulayan Karababa bu sayede b\u00fcy\u00fck bir refah art\u0131\u015f\u0131 g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc belirtti.<\/p>\n

Asya\u2019n\u0131n \u00e7ok b\u00fcy\u00fck bir pazar oldu\u011funu, ancak T\u00fcrkiye\u2019nin bu pazardan \u00e7ok k\u00fc\u00e7\u00fck bir pay ald\u0131\u011f\u0131n\u0131 ifade eden Karababa, T\u00fcrkiye\u2019nin \u00f6zellikle Ku\u015fak ve Yol giri\u015fiminde rol alarak b\u00fcy\u00fck bir f\u0131rsat yakalayabilece\u011fini s\u00f6yledi. Karababa\u2019n\u0131n konu\u015fmas\u0131ndan baz\u0131 sat\u0131r ba\u015flar\u0131 \u015f\u00f6yle oldu:<\/p>\n

G\u00fcne\u015f Karababa: \u201c\u00c7in ekonomik mucizesinden ders al\u0131nmal\u0131\u201d<\/strong><\/h2>\n

\u201c\u00c7in\u2019i ka\u011f\u0131t \u00fczerinde anlamak m\u00fcmk\u00fcn de\u011fil. \u00c7in 9,6 milyon metrekare y\u00fcz\u00f6l\u00e7\u00fcm\u00fc (T\u00fcrkiye\u2019nin 12 kat\u0131), 1,4 milyar n\u00fcfus (T\u00fcrkiye\u2019nin 17 kat\u0131), 15,2 trilyon dolar GSY\u0130H\u2019ya sahip (nominal de\u011ferle T\u00fcrkiye\u2019nin 20 kat\u0131). Bu b\u00fcy\u00fckl\u00fc\u011fe ra\u011fmen ge\u00e7en 40 seneye bakt\u0131\u011f\u0131m\u0131zda y\u0131lda ortalama %10,3 b\u00fcy\u00fcme ya\u015fand\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Bu b\u00fcy\u00fcme 850 milyon insan\u0131n fakirlik d\u00fczeyinden normal gelir d\u00fczeyine gelmesini sa\u011flad\u0131. Bu nedenle \u00c7in ekonomik mucizesinden ders al\u0131nmal\u0131.\u201d<\/p>\n

\"\"<\/p>\n

\u201cT\u00fcrkiye Ku\u015fak ve Yol giri\u015fimi ile 4,6 milyar n\u00fcfuslu Asya pazar\u0131na a\u00e7\u0131labilir\u201d<\/h2>\n

\u201cT\u00fcrkiye hep Bat\u0131 pakt\u0131 i\u00e7inde g\u00f6r\u00fclm\u00fc\u015ft\u00fcr. Ekonomik ve ticari bak\u0131\u015f\u0131m\u0131z Bat\u0131l\u0131d\u0131r. Do\u011fu denildi\u011finde akl\u0131m\u0131za Orta Do\u011fu gelir. Ancak bug\u00fcn Asya \u00f6nemli bir \u00f6l\u00e7ek ve realitedir. Ku\u015fak ve Yol giri\u015fimi ba\u015flad\u0131\u011f\u0131ndan beri ciddi boyutlarda s\u00f6zle\u015fmeler yap\u0131ld\u0131. Sadece 2019 y\u0131l\u0131nda 140 milyar dolarl\u0131k s\u00f6zle\u015fme imzalan\u0131rken, projenin ba\u015flad\u0131\u011f\u0131 2013\u2019ten beri 75 milyar dolarl\u0131k yat\u0131r\u0131m tamamland\u0131. G\u0131da i\u00e7in lojistik, \u00fcretilen \u00fcr\u00fcn\u00fcn en k\u0131sa zamanda en do\u011fru pazara ula\u015ft\u0131r\u0131lmas\u0131 \u00e7ok \u00f6nemli. Bu giri\u015fim ile a\u00e7\u0131lan yol 4,6 milyarl\u0131k n\u00fcfusa sahip bir pazara a\u00e7\u0131lma \u015fans\u0131 olu\u015fturuyor.\u201d<\/p>\n

\u201c\u00c7in\u2019in genel g\u0131da ithalat\u0131nda T\u00fcrkiye\u2019nin pay\u0131 %0,26\u201d<\/h2>\n

\u201cAsya\u2019n\u0131n GSY\u0130H\u2019s\u0131 32,6 trilyon dolar. T\u00fcrkiye Asya pazar\u0131nda \u00e7ok zay\u0131f durumda. Zaten 4,6 milyarl\u0131k n\u00fcfusun 1,4 milyar\u0131n\u0131 \u00c7in, 1,4 milyar\u0131n\u0131 Hindistan olu\u015fturuyor. Bizim bu iki \u00fclkeye ihracat\u0131m\u0131z \u00e7ok az. \u00c7in\u2019in ithalat\u0131 2,1 trilyon dolar. Bunda aslan pay\u0131, teknoloji a\u011f\u0131rl\u0131kl\u0131 olarak Kore ve Japonya\u2019da (400 milyar dolar). T\u00fcrkiye\u2019nin burada pay\u0131 3,2 milyar dolar ile %0,18. 2,1 trilyon dolarl\u0131k ithalat\u0131n 72 milyar dolar\u0131 sebze ve meyve. Bunda aslan pay\u0131 29,2 milyar dolarl\u0131k ihracatla Brezilya\u2019da. T\u00fcrkiye\u2019nin buradaki pay\u0131 ise 66 milyon dolarla %0,22. \u00c7in\u2019in genel g\u0131da ithalat\u0131 28 milyar dolar. Fransa 2,9 milyar dolarla bunda en \u00f6nemli paya sahip. T\u00fcrkiye\u2019nin pay\u0131 ise 75 milyon dolarla %0,26.\u201d<\/p>\n

\u201c\u00c7in b\u00fcy\u00fcmek i\u00e7in i\u00e7 t\u00fcketimi art\u0131racak, buna g\u0131da da dahil\u201d<\/h2>\n

\u201c\u00c7in i\u00e7 pazar b\u00fcy\u00fcmesiyle ihracat\u0131n\u0131 dengelemek zorunda. \u00c7in d\u00fcnyan\u0131n en fazla tasarruf eden \u00fclkesi. \u00c7in kendi i\u00e7 ekonomisiyle de b\u00fcy\u00fcmek zorunda, \u00e7\u00fcnk\u00fc \u00f6n\u00fcm\u00fczdeki y\u0131llarda ciddi bir k\u00fcresel daralma g\u00f6r\u00fclecek ve bu \u00c7in\u2019in ihracat\u0131na yans\u0131yacak. Bu nedenle \u00c7in b\u00fcy\u00fcmek i\u00e7in i\u00e7 t\u00fcketimi art\u0131rarak i\u00e7 ekonomisini b\u00fcy\u00fctmek zorunda. T\u00fcketim artarken her konuda oldu\u011fu gibi g\u0131da t\u00fcketimi de artacakt\u0131r. Bu \u00f6zellikle kendisini iyi konumlayabilmi\u015f, iyi tan\u0131tm\u0131\u015f markalar a\u00e7\u0131s\u0131ndan avantaj sa\u011flayacak. T\u00fcrkiye \u015fu anda olmas\u0131 gereken yerin \u00e7ok alt\u0131nda. \u00d6n\u00fcm\u00fczdeki 15 seneye bak\u0131ld\u0131\u011f\u0131nda bu bizim i\u00e7in bir f\u0131rsat demektir.\u201d<\/p>\n

\u201cT\u00fcrkiye i\u00e7in ekonomik stresten \u00e7\u0131k\u0131\u015f yolu ihracat\u201d<\/h2>\n

\u201cT\u00fcrkiye ciddi bir cari a\u00e7\u0131kla m\u00fccadele ediyor. Turizmde d\u00fc\u015f\u00fc\u015f bekleniyor. Ekonomik stresten \u00e7\u0131k\u0131\u015f i\u00e7in tek yol ihracat. \u00c7in \u00f6zelinde marka ve markala\u015fmak \u00f6nemli. \u00c7in\u2019de \u00fclke markas\u0131 ara\u015ft\u0131rmalar\u0131nda Fransa ve \u0130talya at ba\u015f\u0131 farkla gidiyor. Sanayici \u00c7in pazar\u0131na girmeden \u00f6nce markala\u015fma ile ilgili neler yapmay\u0131 planlad\u0131\u011f\u0131n\u0131 ve buna ay\u0131raca\u011f\u0131 b\u00fct\u00e7eyi g\u00f6zden ge\u00e7irmeli.<\/p>\n

\u00c7in \u00e7ok b\u00fcy\u00fck bir pazar. Bu nedenle \u00c7in\u2019in b\u00fct\u00fcn\u00fcne de\u011fil belirli \u015fehirlerine, b\u00f6lgelerine y\u00f6nelik giri\u015fimlerde bulunmak yeterli. Ayr\u0131ca \u00c7in\u2019de i\u015f tapmadan \u00f6nce bu \u00fclkeyi g\u00f6r\u00fcp tan\u0131mak gerekiyor. Markalar\u0131n, \u015fehirlerin se\u00e7ilip do\u011fru konumland\u0131r\u0131lmas\u0131 gerekli. Markan\u0131n orta \u00fcst s\u0131n\u0131fa y\u00f6nelik olarak konumland\u0131r\u0131lmas\u0131 gerekli. 5 y\u0131ll\u0131k planlarda markala\u015fmaya b\u00fct\u00e7e ayr\u0131lmas\u0131 \u00f6nemli. Bu uzun bir yolculuk. \u00dclkemiz yava\u015f yava\u015f \u00c7in g\u0131da pazar\u0131nda hak etti\u011fi konuma gelebilir.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

TGDF Akademi\u2019nin COVID-19 Konferanslar\u0131 serisinde Asya pazarlar\u0131 ve \u00f6zellikle \u00c7in ile ilgili bilgilerini aktarmak \u00fczere Barilla Asya Afrika Avustralya B\u00f6lgesi Ba\u015fkan Yard\u0131mc\u0131s\u0131 G\u00fcne\u015f Karababa bir konu\u015fma yapt\u0131. Karababa konu\u015fmas\u0131nda \u00c7in\u2019in tarihinden, sosyal yap\u0131s\u0131ndan ve bunlar\u0131n T\u00fcrk g\u0131da sanayii i\u00e7in do\u011furdu\u011fu b\u00fcy\u00fck f\u0131rsatlardan bahsetti. Karababa Asya pazarlar\u0131 ile ilgili konu\u015fmas\u0131n\u0131n oda\u011f\u0131na \u00c7in\u2019i koydu. \u00dclkenin son 40 […]<\/p>\n","protected":false},"author":1440,"featured_media":6894,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96],"tags":[459,461,462,460,119,347,112],"class_list":["post-6889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-faaliyetlerimiz","tag-akademi","tag-asya","tag-barilla","tag-cin","tag-gida","tag-ihracat","tag-tgdf"],"_links":{"self":[{"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/posts\/6889","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/users\/1440"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/comments?post=6889"}],"version-history":[{"count":0,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/posts\/6889\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/media\/6894"}],"wp:attachment":[{"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/media?parent=6889"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/categories?post=6889"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tgdf.org.tr\/en\/wp-json\/wp\/v2\/tags?post=6889"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}